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Archive for the ‘Social Media’ Category

What Happens when you are continously engaged in twitter, Facebook, Mocroblogging, Blogging and you are following a large number of people and and even more followers!!

In simple words, What happens when social media gets in to your head – 

social-media-umennet

 

Courtesy: Geek & Poke

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WE (U, ME n NET) HAVE MADE IT !!

CONGRATULATIONS!!!

Our blog umennet.wordpress.com has got the Maximum Votes in the Best Mumbai Blog Contest held by Mumbai Bloggers.

Out of 59 blogs in contest and 296 total votes, we recieved 57 votes!!

Here is a glimpse –

 

 umennet - best mumbai blog

 

The top 5 blogs in the contest will be reviewed by a panel of judges. Based on the combined scores of Judges & Public the best 3 blogs will be announced on 15th March!!

A Bloggers’ meet has been organised on 21st March. Hope you have already registered for it. If not, you can register here.  The registration is compulsory for the event.

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Recently got a mail from twitter saying:  Shahrukh Khan is now following you!!! It may be a real one, but chances are more that it is fake one. Whatever, but it really seems that Bollywood is turning towards Social Media. And that too in a big way. Its giving Bollywood a whole new platform to interact directly with the audience.

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Blogs- umennet

Blogging: Blogging bieng the simplest and a direct medium to reach the fans, Bollywood fraternity is turning towards Blogging. It all started with Amitabh Bachchan. With his blog He has found a direct way to reach his fans, by sharinghis stories, his experiances, even the pics clicked by him with his mobile. He also Microblogs thru his mobile. Aamir Khan Also has blog & many others have followed, Karan Johar, Shilpa Shetty, Farhan Akhtar and many more. It has always been a question whether these celebrities post themselves or some other person/agency has been given the task to write on their behalf. Whatever may be the actual story, but Star bloggers are getting a Overwhelming response. Many of them are not as regular as Mr. Bachchan. No wonder his blogs get as many as 16000 hits per day, with 700+ Comments on an average for a single post!!!

sn_logos1Social Networking: Bollywood biggies are also present on social media. Though many are fake profiles, but some like, Farhan Akhtar, Abhishek Kapoor are original ones. Many Bollywood technicians are also present on Social medianetwork. Sites such as Facebook & Orkut are the next midium to promote movies. Many Production Houses are on these sites. Major ones being  UTV, PVR Pictures, Eros Multimedia etc. Some of the recent films which have been promoted thru Social Networking are: Drona, Rock On, Dostana, Luck By Chance, Rab Ne Bana Di Jodi, Delhi 6, Dev D etc. The Promotional Materials such as posters, Movie stills, Audio/Video Clips etc are shared with the members. Drona even released the promotional Videos first on Facebook then on other TV Channels!! Some Groups/communities have more than 3000 members. And even the Biggies related with the movie interact with the members!!

Videos: You tube is the biggest social medium for bollywood to reach to audience. Its being exploited in a big scale. Companies such as Rajshri, Eros etc have set up their own channels through which they release Videos. Although the same videos are uploaded by numerous other users but these original channels have a upper hand in releasing the videos first and so have more views.

Websites: The movie websites are now being made web 2.0 compatible. The Movie’s social presence is being shared in the websites. Recent example being Dev D. It has mentioned its presence on Facebook, Orkut and even in Perfspot, whcih is not so popular in India!! Even Farhan Akhtar’s Show Oye, Its Friday has a website in which Farhan Hosts his blog.

And last but not least . . . Saawariya was the fisrt in Bollywood to start twitterring and after noticing it, Twitter team started short code for India!!!

Got something more interesting to share, which i missed out… Do share…..

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Aamir Khan has been roped in to do a video for Incredible India by tthe Ministry of  Tourism, India.

In the video he is requesting people not to harass foreign visitors, by saying “Atithi Devo Bhava”

After the 8 Packs of Ghajini, you can see him here in the 3 Idiots look. He has lost oodles of weight for a college going youngster character.

Ministry of Tourism has empanelled 15 creative agencies for the global Incredible India campaign.

The 15 empanelled agencies include Mudra, Lowe, Contract, W+K, Dentsu Marcom, TBWA India, Mercantile Advertising, Stark Communications, Crayons, Critique, Quantum, Basic Four, FS Advertising, IBD India and India Tourism Development Corporation’s creative wing (also known as Ashok Creatives). The ad spends are estimated to be more than Rs 120 crore for the global campaign. The 15 agencies have been appointed for a period of two years.

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Social medi amanager for britney - umennet

Britney spears is already in social media, with her presence in youtube, twitter, myspace & Facebook. 

 

Now To manage these profiles, she needs a Social Media Manager!! Do You think you r capable enough?? 

So, Her Social media manager rquirement ad is :

Briney Needs Social Media Manager - Umennet

Briney Needs Social Media Manager - Umennet

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Pretty Cool eh? 🙂  

Any reactions??

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At some point or other we have always been inolved in Social Media. We are in all leading Social Networking Sites, Interacting with others, Discussing, Posting, Sharing etc……

Some of us are in to serious business of taking Social Media as a career.  So before applying for any Social media job, get to know what is expected from a Social Media Professional. Here’s a list. . .

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1. In love with Social Media – You should be in love with Social Media. You should be active in Social networking sites like -Facebook, My Space, Orkut etc. Being Active means, Rather than Number of friends, Interaction Matters. Linkedin, Plaxo etc also count but not so much.

You  may have to: Build Strategies and Implement them for the company/Client on these platforms. 

2. Writing Skills – You should have a blog. You should be possesing good writing skills. Optimize the articles, for Search engines, with keywords. 

You may have to: Blog, Prepare presentations, write for Podcasts, Communicate with others, write weekly/monthly columns

3. Knowledge – you should be possessing knowledge about Internet marketing. PPC, SEO, SEM, Keywords should not be new to you. Knowledge of HTML, RSS, PHP, Flash is a plus.

You may have to: Prepare marketing strategies for company/client, Optimize the Site, Articles, Content as the requirement arises.

4.  Hardworker –  Social Media is a 24 Hours active profession. your target audience are scattered allover the world. If you are dealing with news, Updates etc. you need to be active. very Active.  Should be high in energy!! So, dont expect a 9-5 job.

You may have to: Post updates as and when required, be online for maximum, skip your holidays.

5.  Know how of Conferences/Podcasting/Webinars – You may not be practising but a knowhow would be useful. 

You may have to:  Podcast on regular basis, conduct Webinars, Conferences.

6.  Searching Ability – You may not be a Sherlock Holmes or Byomkesh Bakshi, but certainly you need to have a flair for search engines/tools. 

You may have to: Do an extensive search & research on Company/brand/product or its compitition. 

7. Hunger for Knowledge updation – Social Media is ever growing and ever changing. You need to keep yourself updated. 

You may have to: Adapt to new technologies/ideas, think out of the box to utilise fully.

8. Interaction – Earlier internet was used as a tool to hide ur identity and interact. But Social media is compltly opposite. You need to Interact, share, gain.

You may have to: Engage, Interact, and find new ways to do the same.

 

These are the basic requirement for any Social Media Job. Besides these your experiance with Brands/ Clients also count a lot. 

Any more requirement you can think of??

Image:  Courtesy – Imagesbazaar.com

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Recently came across a post by sourabh: Mutual Admiration Society.

Idea is something like this:

Promote and get promoted. You dont have to make sense. You dont have to create anything of value. You just have to sound good, be loud, scratch someone’s back and wait for the response.

Some of the rules as proposed by Sourabh:

  1. Thou shalt be loud AND secretive
  2. Thou shalt not have less than 500 friends on facebook, more than 500 connections on Linkedin, and follow more people that who follow you on twitter.  And yes, flaunt these everywhere.
  3. Thou shalt have a long signature with links to every single word you ever wrote on the Internet.
  4. Thou shall have a blog and would repost and reproduce content from other members of MAS popular bloggers. And thou shalt pimp the links on facebook, twitter, orkut, signature and every other imaginable place.
  5. Thou shalt at all times adhere to these rules and make them more inclusive with time.

So, if you feel you are capable enough to be the member of Mutual Admiration Society, just join us here!!

Facebook: http://www.facebook.com/group.php?gid=72664580280

Any more rules, are most welcome.


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